EP 125: The Psychology of Persuasion – With Gilly Kahn

Episode Summary:

In this episode of Practice Growth HQ, I speak with Dr. Gilly Kahn about the fascinating field of persuasion psychology.

Dr. Kahn is a licensed clinical psychologist based in Atlanta, specialising in ADHD, anxiety, and depression. She holds degrees in both Psychology and Creative Writing.

In this episode, Dr. Kahn shares her unique insights into how persuasion works, the importance of likability, and the role of emotion in influencing others. We delve into practical strategies for healthcare professionals to improve their persuasive communication with patients and team members.

If you’re curious about the underlying principles that make persuasion effective and how to apply them in your practice, you can’t afford to miss this episode!

What you’ll learn: 

  • (01:49) Dr Gilly Kahn shares how her love for writing began. 
  • (05:15) Understanding what persuasion really is and its role in business. 
  • (06:02) The three key factors influencing persuasion.
  • (07:45) Why likability and attractiveness will make you more persuasive.
  • (10:21) How to humanise yourself and build rapport with your team.
  • (14:00) Why looking clean and professional will make you more influential.
  • (16:29) The persuasive power of emotional messages. 
  • (20:25) Practical tips to improve your team’s unity. 
  • (23:37) The importance of setting when delivering a message. 
  • (27:28) How listening more and talking less can change behaviours.
  • Plus loads more! 

Links and Resources: 

Website: https://www.drgillykahn.com/ 
Book: “Allow Me to Interrupt” by Dr. Gilly Kahn (upcoming) 

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