Ep 2: 7 Levers to Double your Profits – With Pete Williams

Episode Summary:

In this episode of Practice Growth HQ Angus speaks with Author and Entrepreneur Pete Williams, to discuss his ‘7 levers’ approach to business. 

Pete Williams is the author of ‘Cadence: A Tale of Fast Business Growth’. In this episode Pete shares his story of making headlines as the 21 year old who ‘sold the MCG for $500’ and what he’s learnt about business and entrepreneurship since that first successful venture. 

If you’d like to know how to double your profits simply by making your business 10% more effective, this is the episode for you!

What you’ll learn: 

  • (05:45) Discover how Pete made business headlines at just 21 years old 
  • (10:42) Learn the inspiration behind Pete’s book, Cadence: A Tale of Fast Business Growth
  • (15:18) How Pete then went from book author to University Professor teaching business students his unique framework 
  • (20:15) A breakdown of the 7 levers that drive all revenue and profits in any business (no matter what industry you’re in)
  • (25:02) Discover how optimizing each of the 7 levers by just 10% can effectively double your profits   
  • (28:00) Learn how to increase the overall spend of every client (without adopting the personality of a used car salesman)  
  • (32:04) Discover a simple way to educate clients about services they may have never considered before 
  • (33:55) Micro commitments: What are they and how can you use them to create more revenue in your business? 
  • Plus loads more! 

Links and Resources:

Book: Cadence: A Tale of Fast Business Growth (available on Amazon) 



P.S. Whenever you’re ready… here are 3 ways we can help you grow your business:

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